00 /PROCESS
HOW ITWORKS.
Six steps. No guesswork.
FROM FIRST CALL TO LAUNCH.
- 01DISCOVERY
- 02AUDIT
- 03THE LENS
- 04SCOPE
- 05BUILD
- 06LAUNCH
The six steps
STEP 01 / 06
DISCOVERY CALL.
We talk. You tell me everything, the good, the bad and the messy.
STEP 02 / 06
OUTSIDE-IN AUDIT.
I look at your brand the way your market does.
STEP 03 / 06
THE MARCO LENS (PROPOSAL).
You get a clear audit and proposal: red flags, positioning, pathways to market.
STEP 04 / 06
SCOPE & AGREEMENT.
We lock in the scope, timeline and investment.
STEP 05 / 06
BUILD.
Position, message, identity, creative, all built to work as one.
STEP 06 / 06
LAUNCH & ACTIVATE.
We take it to market and keep sharpening.
01 /DISCOVERY CALL
STEP ONE ISA CALL
Tell me where the brand is today, the good, the bad and the messy. We will know quickly if it's a fit.